If you have not read the book, Here Comes Everybody: The Power of Organizing Without Organizations, by Clay Shirky, Here Comes Everybody - Wikipedia, the free encyclopedia I highly recommend that you obtain a copy and read it.
It is very well written and a great read. It has lots of relevant and current stories to explain the message.
In the same way that the printing press changed society and the telephone changed the way we communicate, there are now a host of new social tools, from instant messages and mobile phones to weblogs and wikis that are changing how we communicate and how we receive our information. This book is about these new tools and how these tools will change how we live, what we do and who we are.
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